It seems like everyone is listening to podcasts these days, and the research is bearing that out. According to a 2022 Statistica survey, 62 percent of US consumers listened to audio podcasts. The forecast for 2025 is that there will be over 144 million monthly listeners in the U.S. alone.

With numbers like that, is it time for you to get in the podcasting game?

I’m designing v2 of The Lab and as part of that process, I've been reviewing feedback, observations and ideas coming out of the first couple of months with my amazing Founding Members.

I like go analogue for this work, I think better when I step away from my computer and write with my hands. I use big paper (11x17in) and a pen…in this case my favourite fountain pen. I take myself to a lovely cafe and go old-school with my musings.

That's all (very) good for musings but also need them in digital format, otherwise I lose sight of them and the insights they hold.